EXPERIENCE DEMO
GENIUS GENOME
CEOs and CMOs have all heard about cognitive technology, but they may not know what it can do for them and their businesses. So, Havas New York introduces the C-suite to the power of cognitive in a personal way. By analyzing interviews, speeches, letters, books, and more, IBM Watson is able to return a breakdown of the CEO or CMO’s personality in comparison to the great geniuses of the world.
HAVAS x IBM WATSON
Cognitive
PERSONALIZED TAKEAWAYS
While the AI-powered Genius Genome experience was entirely digital, we created personalized takeaway posters for CMOs and CEOs in the Havas network based on their results, leaving them with a tangible piece of artwork and a physical reminder of the value in cognitive technology.
EXPERIENCE DEMO
PERSONALIZED TAKEAWAYS
While the AI-powered Genius Genome experience was entirely digital, we created personalized takeaway posters for CMOs and CEOs in the Havas network based on their results, leaving them with a tangible piece of artwork and a physical reminder of the value in cognitive technology.
EXPERIENCE DEMO